BURGER KING® INTRODUCES BK KRISPPER™ – FRIED CHICKEN WITH A DISTINCT SIGNATURE SMOKY KICK.

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— Burger King has been known for one unmistakable thing: its signature smoky, flame-grilled burgers. It’s the taste that has made the Whopper® iconic and set Burger King apart. Now, that same bold flavor is making its way to one of Filipinos’ favorite food categories with the nationwide launch of BK Krispper™, Burger King’s first fried chicken complimented with its signature smoky taste.



Burger King's newest fried chicken brings together the qualities Filipino consumers love most: crispy skin and juicy, tender meat. According to Unilever Food Solutions' 2022 consumer insights, these remain key attributes that Filipino diners look for in fried chicken. BK Krispper™ delivers both while introducing a signature smoky taste inspired by Burger King's flame-grilled character, giving guests a new way to enjoy a familiar favorite.

Burger King has created a fried chicken that stays true to what the brand does best. The smoky finish complements the crispy coating and juicy chicken, delivering a satisfying bite that stands out in a category where many options taste ‘usually good’.

"With BK Krispper™, we wanted to raise the bar on fried chicken and do it in a way that's unmistakably Burger King," said Kristine Wong, Assistant Vice President and Head of Marketing at Burger King Philippines. "People already expect fried chicken to be crispy and juicy. What makes BK Krispper™ different is that signature smoky, flame-grilled taste baked into every bite – a product that's true to our heritage and gives consumers a whole new reason to choose Burger King."

Whether you've been a fan of Burger King for a long time or are just searching for your next favorite fried chicken, BK KrispperTM combines the juicy meat and crispy skin that people love, enhanced by the brand's distinctive smoky flavor for a bite that is uniquely Burger King.

Now available in Burger King stores nationwide, BK Krispper™ is ready for Filipinos everywhere to discover what makes it different. Crisppy. Juiccy. Smoky. For the latest news and updates, check out @burgerkingph on Instagram.



About Burger King:
Founded in 1954, the Burger King® brand is a global fast-food hamburger chain known for food quality and value as the only place guests can get the iconic flame-grilled Whopper® sandwich. The Burger King system operates nearly 20,000 locations in more than 120 countries and territories. Burger King is part of Restaurant Brands International Inc. ("RBI"), one of the world's largest quick service restaurant companies with nearly $48 billion in annual system-wide sales and roughly 33,000 restaurants in more than 120 countries and territories. RBI owns four of the world's most prominent and iconic quick service restaurant brands – BURGER KING®, TIM HORTONS®, POPEYES®, and FIREHOUSE SUBS®. To learn more about the Burger King brand, please visit the Burger King brand website at www.bk.com or newsroom at news.bk.com, and follow us on Facebook, X, Instagram and TikTok.
AKA: Natalie R. Tugade, Author of Seraphimsnotes Blog. Started her blogging career on 2015. She's a Lifestyle and Travel Blogger and a Health and Wellness Advocate from the Philippines. A food enthusiasts and a thallasophile. She inspires others to have a healthy lifestyle to attain optimal health, while enjoying the best things in life.

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